I hear you. "So what? Who is he and why should I care?"
Ferre´was a famous Italian designer whose peers may be more familiar to you - Armani and Valentino. He died somewhat suddenly of stroke at age 62. The CEO of his company, Massimo Macchi was interviewed last month and remarked that it was critical to the company's image that Ferre´ still created designs for the brand. Macchi added that the company expected Ferre´ to continue designing for many years and that the company had not yet planned on how to replace him.
Whether you are a top fashion designer or a restaurant owner, your personality, talent and vision are critical to your business. That's why it is important to plan now for a day when you unable to direct the day-to-day operations of your business. Business succession planning now can prevent a disruption in the business and help preserve it for your family. Read more about the basics of business succession planning here.
Source for post: Wall Street Journal, June 18, 2007, Page B4

